Position title
Digital Marketing Manager
Description

Trilliant offers a universal communications platform that is at the convergence of smart grid, smart city, and global Industrial Internet of Things (IIoT) applications.  We bring together multi-technology solutions, global capabilities, and mission-critical communications to deliver future proof solutions.

We are a device agnostic, integrated, multi-technology communication platform that provides flexibility to balance technological capabilities with economic needs. At Trilliant, we are committed to best-in-class solutions that empower our customers and their customers to connect the world of things.

We are an equal opportunity employer offering comprehensive benefits and compensation packages with a selection of insurance programs. We have dynamic and collaborative work environments with some of the brightest employees in the world.  We invest in people and provide opportunities for our employees to grow hand in hand with our business.

Job Description:

Reporting to the CMO, we are currently seeking a high energy, strategic Digital Marketing Manager to support the creation, management, and dissemination of branded content for trilliant.com, social channels, digital advertising, search and thought leadership programs. If you are a savvy, creative communicator with an eye for design and engaging digital content that generates demand and increases awareness, you could be a fit for our growing Marketing Team.

This key role is focused on content creation for external web pages, blog posts, and ad copy with SEO strategy in mind. Additionally, this role calls for a self-starter who will welcome the opportunity to jump right in to develop a fresh social media strategy and blog editorial calendars based on marketing and industry priorities, as well as regional nuances, and share content strategically across the appropriate internal and external channels.

We are an equal opportunity employer offering comprehensive benefits and compensation packages with a selection of insurance programs. We have dynamic and collaborative work environments with some of the brightest employees in the world. We invest in people and provide opportunities for our employees to grow hand in hand with our business.

Position Responsibilities

  • Developing digital content in brand voice based on established priorities and marketing plans across regions
  • Concept and implement a social media strategy to achieve organizational goals. Support sales teams with social selling techniques/training.
  • Make recommendations for which regional media partners will provide the most traction for demand generation and awareness campaigns; develop campaign strategies and metrics for success
  • Use familiarity with content management systems (CMSs) to update and publish external website content.
  • Execute on photography and editing of images for website, social media, blog, conferences, and collateral.
  • Measure ROI, track and analyze project progress and report to the organization using a variety of tools on a monthly basis

Position Requirements

  • 6-8 years marketing experience with focus on digital marketing
  • Adept at social media listening, engagement, ensuring amplification of Trilliant’s brand voice
  • Excellent written and verbal skills
  • WordPress web site platform for content posting
  • Ability to analyze metrics across all channels is and tell the story the data is providing

Education/Certification

  • Bachelor’s degree with an emphasis in communications, marketing or digital marketing preferred
  • Certification in Google Analytics a plus
Employment Type
Full-time
Job Location
Cary, NC
Date posted
June 27, 2022
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Position: Digital Marketing Manager

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